Archive for April, 2006

Making a mockery of GM

Monday, April 3rd, 2006

“First they ignore us, then they laugh at us, then they fight us, then we win”Mahatma Ghandi.

This famous quote, so often used by activists and the counterculture to justify their continued struggle against what often seems like insurmountable odds, could today be giving solace to an unlikely subject: General Motors, the world’s largest corporation.

GM executive to advertising dept.: \"You\'re Fired!\"

Wonder what we’re talking about? Turn on your computer’s sound system and take a look here. Like that? Have a look at this one. Pick yourself up, man, this is unseemly behaviour! Now look at this.

These are all “car commercials” done on a website GM [yes, that genetically modified car company –ed.] has set up for the express purpose of inviting folks to participate in an on-line “apprenticeship competition” (a la “La Donald”) for the chance to make an ad for their latest SUV release.

Guess what folks will be hearing soon at the executive board rooms in Detroit?

We think it will be something like this:

YOU’RE FIRED!

(Thanks and a tip of the hat to our pals over at Bricoleurbanism, that mildly abrasive soap substitute that wants nothing to do with “a bicycle expressway stretching from east to west across Toronto on Bloor-Danforth”). Bricoleurbanism sent us a couple others (this one, this one and this one) that we didn’t think were as laugh-out-loud funny, but you may enjoy seeing them anyway.

In addition, take a look at the links we posted on the weekend, found here, including one “commercial” made by none other than Antonia Zerbisias of the Toronto Star.

Think this is fun? Always wondered what it would be like in the upper echelons of car culture? Well, wonder no longer: it’s time to roll your own! And feel free to send a link of your creation to the ALLDERBLOB in our comment forum.

Fools, it’s April

Saturday, April 1st, 2006

“Recognizing the tremendous cost of the auto-dependent lifestyle, the author Philip Langdon has proposed a new national holiday, “Automobile Independence Day.” It would take place on that date each year by which we have earned one quarter of our salaries, the amount that it takes to support our cars. How appropriate that it is April Fool’s Day.”

–Andres Duany, Elizabeth Plater-Zyberk, and Jeff Speck, in Suburban Nation, New York 2001